Archive for the ‘Misc. News + Information’ Category

48 Hour Repack – Not Everyone Gets a Trophy!

Tuesday, April 10th, 2012

Congratulations to the winners of the 2012 48 Hour Re-Pack student packaging design competition!

The 2012 competition was the third installment of an annual student design competition carried out in conjunction with the NextPack packaging conference. Sponsored by the Institute of Packaging Professionals, the 48 Hour Re-Pack competition encourages creative problem-solving, sustainable and smart design for the packaging of everyday products. Student teams were presented with product categories and judging criteria then given 48 hours to redesign, prototype and produce a short video showcasing their solution. With more than 35 teams participating this year’s competition was better than ever!

Of course not everyone gets a trophy… Formation Design Group was pleased to support this year’s student competitors by designing and creating trophies for the top three finalists. The trophies embody the Institute of Packaging Professionals identity by referencing the form and color of their logo. The trophies were created using aluminum, plastic and paperboard – all common packaging materials.

Please follow these links to learn more about the 48 Hour Re-Pack competition, the Institute of Packaging Professionals and the NextPack conference.

Formation Aircraft Seating Patent Granted!

Tuesday, February 21st, 2012


On February 21, 2012 the United States patent office granted US 8,118,365 B2 covering the original Formation Aircraft Seating concept invented by Formation Partner, Robert Henshaw.

The concept allows a much greater number of lie flat seats to be installed in aircraft than the current state of the art without compromising seat or bed size. The seating arrangement utilizes some of the unused vertical space in the cabin to overlap parts of the lie flat beds. Formation continues to explore and develop the concept based on this patent and has filed for additional patent protection on derivative concepts including a version that maintains the upright take-off and landing position of all seats at the standard height from the floor. More information regarding this development will be made public in the coming months.

Download the patent as a PDF.

Formation iPhone + Smart Phone Calendar

Sunday, January 1st, 2012

We know what time it is, but what day is it? If you need a subtle reminder, please download and use our handy 2012 iPhone + Smart Phone calendar wallpaper. iPhone users please download the 640px by 960px version and set it as your lock screen image. Players with lower resolution burners may prefer the 320px by 480px version. Download it now, time’s a wastin…


Buzzy Receives Medical Design Excellence Award!

Tuesday, April 5th, 2011

In its April issue, published this week, Medical Device and Diagnostic Industry (MD+DI) magazine announced the winners of the fourteenth annual Medical Design Excellence Awards (MDEA) competition.

The Medical Design Excellence Awards are the premier awards program for the medical technology community. The award recognizes the achievements of medical device manufacturers, their suppliers, and the many people behind the scenes—engineers, scientists, designers, and clinicians—who are responsible for the groundbreaking innovations that are changing the face of healthcare. MDEA-winning entries excel in the areas of product innovation, design and engineering achievement, end-user benefit, and cost-effectiveness in manufacturing and healthcare delivery.

A comprehensive review of the entries was performed by an impartial, multidisciplinary panel of third-party jurors with expertise in biomedical engineering, human factors, industrial design, medicine, and diagnostics. The 2011 jury selected 37 winners in 10 medical product categories including the Buzzy needle pain relief system.

Manufactured by MMJ Labs LLC , Buzzy combines a unique ice pack and reusable vibrating bee-shaped device to numb sharp pain. When pressed proximal to a painful procedure, Buzzy uses gate theory and descending inhibition to diminish and physiologically block pain. Supply and design credit to Formation Design Group Inc. (Atlanta, GA).

Formation Aircraft Seat Featured In Aircraft Interiors Magazine

Friday, March 18th, 2011

Formation’s premium aircraft seating concept was featured in the March 2011 issue of Aircraft Interiors International Magazine.

Download PDF Article

The new lie-flat seating concept represents the next major evolution in premium seating. The configuration features lie-flat beds arranged to allow seat counts comparable to traditional angled flat seats while providing larger beds compared to staggered arrangements. This highly efficient arrangement is made possible by the use of vertical cabin space through a small elevation change incorporated into every third seat. Formation is seeking airlines or seat manufacturers to license and co-develop this patent pending concept.

Key Features Include
• Lie-flat seats with counts comparable to angled lie-flat
• Larger beds compared to staggered arrangements
• Direct aisle access for all seats

Download Formation Seat Overview

For more information please contact Bob Henshaw via [email protected]

Senior Industrial Designer Position Atlanta GA

Wednesday, September 1st, 2010

Senior Industrial Designer Job Requirements – Advertisement:
Senior Industrial Designer (multiple positions) – Atlanta, GA – Requires Bachelor of Science degree in Industrial Design from NASAD accredited university. Requires 5 years of industrial design experience with 2 years experience developing aircraft interiors. To include 5 years of model shop experience and 2 years of experience with Solidworks, Siemens NX CAD Software, Corel Painter and BunkSpeed. Must have 2 years of soft goods design and prototyping experience. International travel up to 20% per year. Experience may be gained concurrently. Resumes/Portfolios to: Formation Design Group


Will work in all aspects of the Industrial Design process, including: open ended creative brainstorming, concept development, sketching and rapid idea visualization, creation of descriptive 2D renderings, geometrically accurate 3D CAD Data and detailed physical mock-ups. Will identify and act on trend, consumer, market and merchandise opportunities to create successful concepts for Formation’s clients.  Will conceptualize, develop, refine and communicate proprietary, new concepts for goods and services based on client’s business requirements and defined parameters.  Will develop products for use in commercial aircraft interiors, develop and prototype soft goods products, use standard model shop equipment and methods to develop design concepts.  In the performance of job duties, will apply an intuitive sensitivity to form, detail and color and the ability to develop concepts through computer-aided models. Due to Formation’s frequent involvement in global product development programs, will be required to work in Asia and will apply a deep understanding of Asian cultures and business etiquette. Will focus on client liaison, outreach and communication, including presentation and explanation of both Formation Design Group collateral material and project specific concept presentations to clients.  Will use Solidworks v10, Siemens NX7 CAD Software, Corel Painter and Bunkspeed to develop complex, geometrically accurate parametric CAD models to serve as inputs to toolers and manufactures.  Will use relevant specialized software programs such as Illustrator, PhotoShop, In-Design, as well as common office applications such as MS Excel, Powerpoint and Word.

[email protected]

Formation Design Group
555 Dutch Valley Road
Atlanta GA 30324

T 404.885.1301
F 404.885.1302

SPICE Galley Prototype Featured at the 2010 Aircraft Interiors Expo

Wednesday, May 19th, 2010

The SPICE Galley system was a featured part of the Airbus display during the 2010 Aircraft Interiors Expo in Hamburg Germany. The Aircraft Interiors Expo is the world’s largest trade fair exclusively concerned with airline cabin systems.

The two Spice Galley monuments on display were designed and built at Formation’s prototype lab in Atlanta GA USA and represent an important milestone in Airbus’s SPICE Galley program. The prototype galleys were fitted with doors, carts and a transfer table built by Dansk Technologi in Denmark. Close collaboration between Airbus, Formation and Dansk was required to efficiently deliver completed units in only a few months time to Airbus for testing.

SPICE, which stands for SPace Innovative Catering Equipment, is the result of nearly 7 years of research and conceptual development that began as collaboration between Formation Design Group, Ergonomic Systems Design and Airbus. The early research on the overall catering process, concept development and user testing conducted in Atlanta resulted in the SPICE project being awarded an IDSA IDEA Award for Design Research in 2008 as well as the coveted Crystal Cabin Award in 2007.

The system has been tested with 11 airlines and has been well received. For more information please visit Airbus’s Innovation & Technology Website.

Create the Future Design Contest

Saturday, March 13th, 2010

The 8th annual TechBriefs – “Create the Future” design contest is now accepting submissions. The contest features a $20,000 grand prize as well as other great prizes from Hewlet Packard and 3Dconnexion. The contest is free to enter and is open to students and professionals alike, team entries are also permitted. 

Winning entries will be featured in a special supplement to NASA Tech Briefs magazine to be published fall 2010. Top prize winners will be invited to a special awards reception and dinner in New York City. Please visit for the latest information.

The contest begins March 1, 2010 and ends June 30, 2010. They must receive your entry by 11:59 pm ET on June 30, 2010. Thanks to the Sponsors for continuing to support product developers and inventors through the 2010 competition. Primary sponsors include Tech Briefs Media Group, COMSOL, Inc. and PTC.

Formation Map + Visitors Guide

Tuesday, February 16th, 2010

Formation Design Group is located in Midtown Atlanta adjacent to Piedmont Park, approximately 20 minutes by car from Atlanta’s Hartsfield Jackson Memorial Airport. For commercial flights, Hartsfield Jackson International Airport is the closest option. For private aircraft please use DeKalb-Peachtree Airport (PDK).

Directions From Hartsfield Jackson Atlanta International Airport
1. Exit terminal area and follow signs to I-75 / I-85 North to Downtown Atlanta

2. Continue on I-75 / I-85 through downtown

3. Exit at Tenth 10th street. At the top of the exit ramp turn right onto 10th street

4. Continue east on 10th street through 5 traffic lights to the “T” intersection of 10th Street & Monroe Dr – Turn left onto Monroe Dr.

5. Continue on North on Monroe Dr through 3 traffic lights to the “T” intersection of Monroe Dr and Dutch Valley RD. Turn left onto Dutch Valley RD.

6. Formation Design Group is halfway down Dutch Valley RD on the left side.

Formation Design Group
555 Dutch Valley Road
Atlanta GA 30324
T    404.885.1301

For additional informarion detailing Atlanta hotels and resturaunts please download the Formation Design Group Map

Formation’s GPS Coordinates
Longitude 33° 47’ 31.52” N
Latitude    84° 22’ 8.55”  W

Formation’s Mark Londborg + Robert Henshaw to Teach at GA Tech

Saturday, January 2nd, 2010

Formation’s Mark Londborg and Robert Henshaw will participating in GA Tech’s visiting critic program between March 28th and April 30th. They will be teaching a senior Industrial Design studio course at GA Tech’s college of Architecture.